December 6th, 2013 | Olga Filonchuk
Another year's almost over, and - wow! - what a year it was! Some companies had true fun on Social Media while others were struggling to cope with miserable consequences of their controversial actions.
Today we're offering you to look back and remember the companies who kept us in awe on Social Media. By analyzing all successful cases one can spot a certain tendency to align our own SMM strategies for 2014. Read more »
September 3rd, 2013 | Link-Assistant.Com
Try all BuzzBundle's killer paid features FREE!
Many more features now unlocked in BuzzBundle's
New FREE edition
Today we’ve got lots of news to announce for all of our cherished customers!
- For those of you still checking BuzzBundle in and out, to make sure it suits your business well: and that is a chance to get many more features unlocked in you FREE BuzzBundle's edition
- As well as for all of you, devoted BuzzBundle users, who’d love to hear about the great new features just launched and planned for the coming moth
1. Not yet sure if BuzzBundle is the best SMM solution for your biz?
Try BuzzBundle full force with its new FREE edition!
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August 15th, 2013 | Olga Filonchuk
Customers want you now, they want you 24/7 and your time zone sleep preferences are of little concern to them.
They contact your support team and if they feel that your support reps are taking too much time to reply (they always think so), they are most likely to get you on Twitter, Facebook, Google+, etc. It's OK if you have like 5-6 support requests on social networks per day, but what if there are more?
Let's see how big brands cope with huge loads of support requests on Social Media and how massively they fail/succeed.
Lufthansa Facebook page is one of the greatest examples of the social media managers' team any company would die to hire. If you have a careful look at their wall you'll notice that new messages are being sent to LuftHansa every hour (at least 3-4 per hour). Some of them are positive, some of them are complaints or just accusing words. The remarkable point is that support is provided minimum in two languages: English and German. Can your team be called a bi- or multilingual?
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July 16th, 2013 | Ksenia Dobreva
As a Social Media Manager at Link-Assistant.Com I participate in social media communities, talk to people that work in the same field, including SEOs, Internet Marketers, PPC specialists and so on.
All in all specific jobs often are surrounded by numerous misconceptions, and I believe this is almost inevitable. And there is a big misconception about the job of a social media manager. It comes from people who manage social media networks and from those who do other jobs in companies. Read more »
June 21st, 2013 | Olga Filonchuk
You just wake up and wish it were all finished
But you walk into the office like a pro Read more »
May 29th, 2013 | Olga Filonchuk
The information flow on Social Media is enormous, strong as a flood and fatal for your personal and working time like a hurricane. Yes, it's almost a natural phenomenon where you have little control without proper beforehand planning and which development curve has already acquired a negative tendency.
Before you look at the comics and then hurry up to close the tab with this article, I just want to confirm it's not a WWBD (what would Buffy do) post (WWND - what would Neo do - in our case). We're trying to dig deeper and suggest you on applying feasible solutions to your ambitious SMM month plan that looks usually like this:
You know multitasking, I know multitasking and Neo is the king of multitasking, but who cares if you just don't have time for everything? Aha, you think that this is what to-do lists are for: to help you manage your activities. But before we talk about your activities, let's focus on your goals first. Read more »
February 1st, 2013 | Olga Filonchuk
Do you remember how scared you were when you first learned how to swim? Do you remember how exactly your body attempted to move and react to a changing surrounding?
First you were probably panicking, and then you were trying to move just as if you were touching the ground. Finally you gave up and learned to do it quite the other way round.
You developed a new muscle memory and realized that swimming and walking have very little in common but both activities can be equally fun.
Practically any social media strategy has a resembling life circle.
Firstly you don't have a clue what's this all Twitter/Facebook/Google+ is about and want to run away to cold-calling, constant spam emails and sales pitches like my-name-is-Jeff-and-we-guarantee-you-number-one-position-in-Google-in-two-weeks-or-your-money-back.
Then you're trying to do Social Media just as if it were any other old traditional type of Marketing, but the problem is that it's not old, it's not traditional and it's not straight-forward.
Eventually you learn how to do, what I personally call, the right thing and become more or less decent in Social Media, but that's not what I am going to talk about.
The transition from each phase is painful, scary and soaked with sweat. The goal of this article is trying to understand what we are or were all doing wrong on the second base (I mean SMM, not love affairs).
Read more »
December 13th, 2012 | Olga Filonchuk
"We are what we pretend to be, so we must be careful what we pretend to be."
Kurt Vonnegut, Mother Night
Social Media has made a lot of buzz this year. It has proved its power, its unpredictability and a plethora of hidden opportunities. While marketers scream out loud about the undiscovered gems of Social Media, only a minority learnt how to control masses and even a smaller percentage managed to use the viral character of Social Media phenomenon for the sake of good.
Managing your reputation on the web is like managing your reputation at high school: you can be whoever you want to be if you have guts to make the right impression and turn even disadvantages to your advantages. We are who people think we are.
Like it or not, but Social Media will continue to be a hot trembling topic in 2013 and learning from somebody else’s experience can help you save your time, money, healthy psyche and your brand/personal reputation.
Today we'd like to talk about the five most interesting examples of social media success in 2012. Read more »
December 7th, 2012 | Link-Assistant.Com
Although BuzzBundle Beta has been out for less than a month, we're excited about how warmly it is received by the community. Here's what some of our recent reviewers say:
"Everything you need to know and do with your social networks can be seen from this single interface, compressing it all into columns. This is great for monitoring conversations and for replying using the right account at the right time in the right place. You don’t need to keep logging in and out of the sites to respond.
It is also possible to use BuzzBundle to schedule your status updates and replies. This comes in remarkably handy when you start looking at the ability to manage multiple accounts too."
By John Chow
"BuzzBundle is a management tool for social media network accounts, currently having one of the most extensive coverage of the world's social sites. It can help you gain the widest outreach for your social networking efforts."
By Francisco Perez
In the meanwhile, Link-Assistant.Com office's is humming: we passionately work round the clock to make the software even better for you. Recently we've added Google+, and now the software lets you post replies and find discussions in Twitter, Facebook and Google+.
Now BuzzBundle's new look-n-feel is on the way. Here's pilot design of how your BuzzBundle stream will look like in just about 10 days:
Read more »
May 23rd, 2012 | Tanya - Link-Assistant.Com
Take 3 social media dudes – A, B and C. Dude A has got 1,000 followers, dude B has around 3000 and dude named C has a whopping 35,000 followers. Who is more important? Surely it's the cool mister C?
Photo credit: Garry Knight via Flickr
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