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SWOT Analysis Of A Typical Start-Up Social Media Strategy

January 1st, 2016 | Olga Filonchuk

Name:

Do you remember how scared you were when you first learned how to swim? Do you remember how exactly your body attempted to move and react to a changing surrounding?

First you were probably panicking, and then you were trying to move just as if you were touching the ground. Finally you gave up and learned to do it quite the other way round.

You developed a new muscle memory and realized that swimming and walking have very little in common but both activities can be equally fun.

Practically any social media strategy has a resembling life circle.

Firstly you don't have a clue what's this all Twitter/Facebook/Google+ is about and want to run away to cold-calling, constant spam emails and sales pitches like my-name-is-Jeff-and-we-guarantee-you-number-one-position-in-Google-in-two-weeks-or-your-money-back.

Then you're trying to do Social Media just as if it were any other old traditional type of Marketing, but the problem is that it's not old, it's not traditional and it's not straight-forward.

Eventually you learn how to do, what I personally call, the right thing and become more or less decent in Social Media, but that's not what I am going to talk about.

The transition from each phase is painful, scary and soaked with sweat. The goal of this article is trying to understand what we are or were all doing wrong on the second base (I mean SMM, not love affairs).

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Top 7 Social Media Successes Of 2013

December 6th, 2013 | Olga Filonchuk

Name:

2013 is changing into 2014
Another year's almost over, and - wow! - what a year it was! Some companies had true fun on Social Media while others were struggling to cope with miserable consequences of their controversial actions.
Today we're offering you to look back and remember the companies who kept us in awe on Social Media. By analyzing all successful cases one can spot a certain tendency to align our own SMM strategies for 2014. Read more »

New features for FREE and paid users in BuzzBundle!

September 3rd, 2013 | Link-Assistant.Com

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Try all BuzzBundle's killer paid features FREE!

Many more features now unlocked in BuzzBundle's

New FREE edition

Today we’ve got lots of news to announce for all of our cherished customers!

- For those of you still checking BuzzBundle in and out, to make sure it suits your business well: and that is a chance to get many more features unlocked in you FREE BuzzBundle's edition

- As well as for all of you, devoted BuzzBundle users, who’d love to hear about the great new features just launched and planned for the coming moth

1. Not yet sure if BuzzBundle is the best SMM solution for your biz?
Try BuzzBundle full force with its new FREE edition!

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Technical Support On Social Media: Big Companies Lessons

August 15th, 2013 | Olga Filonchuk

Name:

Customers want you now, they want you 24/7 and your time zone sleep preferences are of little concern to them.

They contact your support team and if they feel that your support reps are taking too much time to reply (they always think so), they are most likely to get you on Twitter, Facebook, Google+, etc. It's OK if you have like 5-6 support requests on social networks per day, but what if there are more?

Let's see how big brands cope with huge loads of support requests on Social Media and how massively they fail/succeed.

Lufthansa

Lufthansa Facebook page is one of the greatest examples of the social media managers' team any company would die to hire. If you have a careful look at their wall you'll notice that new messages are being sent to LuftHansa every hour (at least 3-4 per hour). Some of them are positive, some of them are complaints or just accusing words. The remarkable point is that support is provided minimum in two languages: English and German. Can your team be called a bi- or multilingual?

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Social Media Managers : what they do & what they should do

July 16th, 2013 | Ksenia Dobreva

Name:

Image credit

social media

As a Social Media Manager at Link-Assistant.Com I participate in social media communities, talk to people that work in the same field, including SEOs, Internet Marketers, PPC specialists and so on.

All in all specific jobs often are surrounded by numerous misconceptions, and I believe this is almost inevitable. And there is a big misconception about the job of a social media manager. It comes from people who manage social media networks and from those who do other jobs in companies. Read more »

Typical Day Of A Social Media Manager in GIF

June 21st, 2013 | Olga Filonchuk

Name:

You just wake up and wish it were all finished

But you walk into the office like a pro Read more »