September 19th, 2014 | Kristi Hines
Editor's note: this post is brought to you by Kristi Hines, a freelance writer, professional blogger, and social media enthusiast. If you're interested in more content on doing keyword research the right way, check out SEO PowerSuite's manuals on 4 Steps to Efficient Keyword Research and Applying Keyword Difficulty Score.
Google has done several things in the last couple of years to make people wonder if keywords were still relevant when it comes to search optimization. They've removed keywords from organic search data in Google Analytics. They've punished websites that have overused keywords in anchor text when link building. They've even punished websites that used keywords in their domain.
But the fact remains that keywords are still relevant. The average person probably doesn't type, "I want to find books about gardening" into a search engine. They type gardening books or books about gardening. Google confirms this. Read more »
May 20th, 2014 | Kristi Hines
The keyword (not provided) has been a thorn in the side of marketers everywhere since it began appearing in Google Analytics organic search data in 2011. And now that it is extending to advertiser data as well, it leaves a lot of people asking – how can we find out what keywords are really effective in our marketing strategy? While you'll no longer be able to connect the proverbial dots within Google Analytics using your keywords and conversions data, there are still some ways to find out. Read more »
December 20th, 2013 | Olga Gabdulkhakova
2013 has been rich in Google updates, SERP changes and other SEO news. Penguin, Hummingbird, Not Provided approaching 100%, Google Local Carousel, the evolution of Knowledge Graph - we became aware of those in 2013. Quite natural, there's a lot of great content from recognized experts to cover these SEO happenings. In this recap, I've summarized 50 SEO articles from 2013 that I believe to be the most helpful for the community. The posts have been structured according to the topics they cover.
Theory is great, but when it comes to SEO, link building and actually driving traffic, we all long for case studies and success stories we can replicate. One of these inspiring stories has been published by Brian Dean on his Backlinko blog. In his article, Brian shows us a technique that helps him get high quality links from every piece of content he produces. The author's strategy is about finding proven linkable asserts, making something even better and then reaching out to the right people.
Most of us are used to the idea that building a blog takes time. Regardless of the content you publish, visitors won't flood your board overnight, because there are certain stages a new blog should go through. In this article, Tom Ewer states that in reality you can build a blog and start attracting visitors tomorrow. And that's exactly what he did. The author shares a helpful story of how he attracted around 2k visitors to his brand new brand and what ingredients were necessary to make it happen. Read more »
October 23rd, 2012 | Eugene Khutarniuk
On October 16, 2012 Google finally put an end to the annoying "please-remove-my-links-from-your-website" mails and gave hard times to backlink removal services and tools like Removeem (the guys spammed us pretty hard and they do deserve this link, after all, they may now disavow it, if they wish).
Those of you, who already expect yet another Penguin and Panda story, please, switch to National Geographic, this post is going to be animals-free. While the introduction of Google Disavow Links tool spurred lots of discussions, a few months earlier the similar functionality introduced by Bing was merely noticed. Bing Webmaster Tools deserve more attention; they have a good chance to win in our Bing vs. Google Webster Tools challenge. We thought it would be boring to describe the functionality of Bing tools alone; we hope all of you may Ctrl+F the “Help” link, thus we compared Bing tools against their counterparts by Google, and performed a few very simple tests. Read on! Read more »
July 26th, 2012 | Link-Assistant.Com
guest post by Nick Stamoulis
Most website owners realize the importance of targeting multiple keywords on their site and with their overall SEO program. It's too risky betting your entire online business on one or two keywords, so long-tail variations become just as important as your broader, high-level keywords.
Best practice dictates that sites target 2-5 keywords per page of content.
Depending on how large your website is, that could mean hundreds (or even thousands) of keywords that you need to focus your SEO efforts on.
Obviously it's impossible to target all of that at once, so how do you go about prioritizing those keywords? How do you determine which keywords should get your attention and SEO efforts first? Read more »
May 15th, 2012 | Link-Assistant.Com
Several months ago, we sat down here at Link-Assistant.Com to discuss how we could make SEO PowerSuite faster and more lightweight.
The thing is, when it comes to data volumes, SEO PowerSuite is crazy software: users can check unlimited number of sites, pages, backlinks, keywords and rankings.
This unlimited approach is a gorgeous way to go we believe: smarter SEO only comes with the full range of accurate SEO data.
At the same time, if you are working with big projects, performance may suffer. With all the coming bells and whistles we're planning to add to SEO PowerSuite feature mix, apparently there's a risk of extra load on SEO PowerSuite users' computers.
That's why we went ahead and started Mission Performance back in February, gradually adding one upturn after another and being happy like kids to see mind-blowing savings on memory, traffic and CPU to help you work with the software in an enjoyable way. Read more »
March 13th, 2012 | Link-Assistant.Com
SEO PowerSuite Video Training Center got just filled with fresh videos to provide step-by-step training on your SEO PowerSuite tools! We start today with a 4-video series of Rank Tracker tutorials.
Need an easy way to see where your site ranks in Google, Yahoo or over 790 other search engines? Wish to discover hundreds of profitable keywords you've been missing out on? Or interested in some advanced Rank Tracker’s tips and tricks?
Just jump up here for these easy-to-follow videos on each and every Rank Tracker’s killer SEO feature:
All that you might miss in Rank Tracker is now here on a plate. Just visit our Video Training Center and take a full grip on the vast powers of your SEO software.
And we’ll be rolling out new training videos for other SEO PowerSuite tools very soon. Stay tuned!
February 10th, 2012 | Eugene Khutarniuk
Either as a professional SEO or webmaster you might have been stuck in a situation when the available keyword research tools like:
Fail to provide you with any keyword ideas. Typically, it happens due to any of the following reasons or their combination:
- A new keyword/ object/ notion (e.g., you are promoting an absolutely new product or service)
- The keyword has very low search volume (the research tools often omit such keywords)
- Adult or restricted niche (the research tools may, and they actually do, filter out 'adult' related keywords from their results)
There are a few techniques that might help you pick out potentially good keywords despite the lack of information. Read on! Read more »
January 20th, 2012 | Andrew Goldberg
Getting the right keywords - the more I’m in SEO, the more obsessed I am with the idea of finding better and smarter keywords. Good for me and you, Google AdWords has launched one more keyword tool to bring light into the darkness. Both pay-per-click guys and SEO fellows, I have something to tell you about it!
The reason why Google invented one more AdWords tool is obvious - so many guys have tried the ad placement option for their pay-per-click campaigns and failed. I remember how disappointed I was to get CTR lower than 0.1% in just a couple of days after launching an ad group.
Besides, this CTR is considered by Google when calculating the overall account CTR, which made me even sadder, as it took me so much time and effort to raise it to 1%.
I guess my experience was typical. In a conversation with an AdWords strategist responsible for reviewing my account and making suggestions, I learnt two things: Read more »
January 17th, 2012 | Link-Assistant.Com
With SEO PowerSuite developments promised for early-2012 almost ready, we've got a lot to share with you today. Just jump up to this page, to learn more about:
1) The shining-new SEO PowerSuite user interface coming live in just a couple of weeks
2) The unique No-Google-Blocks technology about to push you into a new SEO era of uninterrupted search and CAPTCHA-free software
And... 3) The alarming reports we're getting from our support. Those say, with new features being rolled out, so many of you are still missing the huge powers of already-present SEO PowerSuite features!
Read more »