“In the future, fortune could well favor those who didn’t sell their good domain names too cheaply, or too boldly”

Frank Schilling

Picking a right domain for your website has been a part of SEO basics for several years now.

A website address is not only a way to reach your page using a browser. It is also a part of branding: domain explains a company’s name or product, gives some ideas about your business sector and simply is a thing to remember and associate with a brand.

Choose a superb and catchy website address, play with the company name and words that describe some essence and purpose of your page, because this is a great way to boost your brand awareness even before a detailed SEO campaign is started.

There are a lot of options you can use to make your domain work for you. But today we are not speaking of keywords, website name length and using a brand name in it. There is an important issue about your website which is a top-level domain (TLD). Simply defined, TLD is the last part of a full domain name. For google.com TLD is obviously .com. Read more »

Dear SEO SpyGlass users,

I am writing this as an answer to many questions that arose after Matthew Woodward published the results of his experiment where he compared the performance of the industry’s several top backlink checkers:

• SEO SpyGlass
• Majestic SEO
• Ahrefs
• Open Site Explorer (SEOmoz)
• Raven Tools

The experiment involved 3 websites and the average number of backlinks found on the three websites was as follows:

Needless to say I was surprised at these results. As you know, we run tests in-house on a regular basis, to make sure that SEO SpyGlass stands to its status of the most data-rich backlink checker. So it was quite surprising, why on the three sites tested by Matthew, SEO SpyGlass was observed as the poorest performer. Read more »

guest post by Nick Stamoulis 

I'm always amazed when I hear a small business owner say they don't have time to invest in or both with SEO? Really? You don't have time to bother building up your online brand? Connecting with your target audience? Driving quality traffic and leads to your site?

As a small business owner I completely understand what it's like to run a business and how pressed for time you can be but SEO is one of those things, like ordering new inventory and paying the bills each month, that you need to make time for!

If you are a site owner that is struggling to make time for SEO here are few time management tips: Read more »

guest post by  Nick Stamoulis

I've been writing my own SEO blog, The Search Engine Optimization Journal, for over 5 years.

With at least two posts (and sometimes 5 or more) going live every week for the past 5 years, I've built up a lot of content. Some of is it great, some of it not so much; but all of it has a little SEO value.

Even if individual posts weren't doing particularly well in the search engines or had zero links or social signals, all those posts contributed to the overall trust factor and SEO value of the blog.

A few months ago I decided I wanted to better leverage the blog and started the very time consuming process of editing, deleting, redirecting and updating those old posts.

Why would I spend countless hours redirecting 4 year old blog posts on a page by page basis? Here are 3 reasons why: Read more »

Do you think your hard-earned backlinks are the ones causing your site harm after Google’s Penguin update?

If you do, think again!

In the "unnatural links" hassle, many webmasters are removing their backlinks in bunches - the links they had invested so much time in creating.

However, there is a better SEO plan that lets you preserve your old-time link juice AND secure your site against possible negative SEO attacks!

Introducing the ultimate guide to post-Penguin backlink audit.

Dive in and learn how to:

• Audit your backlinks' anchor texts in a snap;

• Diversify your anchors to preserve top rankings;

• Check the quality and quantity of your backlink domains;

• Build a diverse referring domains profile;

• Pick top-paying backlink sources;

• And more!

Besides, grab your bonus "SEO after Penguin" checklist  and protect your site from negative SEO!

If you were ever looking for an exhaustive piece of information on how redirects are used in SEO, read on, this post is for you.

First off, what are redirects? To put it in other words, redirection is URL forwarding. It's when you type in one URL, but get taken to another URL instead.  Let's say, you enter buylater.com and get redirected to buynow.com.

What are redirects for?

Redirects can be set up using different techniques and may serve a whole variety of purposes.

Let's talk about the cases when redirects are perfectly legitimate and improve user experience. Read more »

Several months ago, we sat down here at Link-Assistant.Com to discuss how we could make SEO PowerSuite faster and more lightweight.

The thing is, when it comes to data volumes, SEO PowerSuite is crazy software: users can check unlimited number of sites, pages, backlinks, keywords and rankings.

This unlimited approach is a gorgeous way to go we believe: smarter SEO only comes with the full range of accurate SEO data.

At the same time, if you are working with big projects, performance may suffer. With all the coming bells and whistles we're planning to add to SEO PowerSuite feature mix, apparently there's a risk of extra load on SEO PowerSuite users' computers.

That's why we went ahead and started Mission Performance back in February, gradually adding one upturn after another and being happy like kids to see mind-blowing savings on memory, traffic and CPU to help you work with the software in an enjoyable way. Read more »

Although Google presently holds 83% of the global search market, there are countries that have been consistently slipping out of its grip. One such country is Korea, South Korea to be exact. Ask any Korean what search engine they use, and, most likely, the answer will be... Naver.

Naver - the profile

Naver (derived from navigate) is currently Korea's number one search engine and accounts for over 70% of the search market there. The search engine was launched in 1999 by a group of ex-Samsung employees and has dominated the Korean search industry ever since.

If you haven’t been to Naver's homepage yet, what's likely to strike you right away is how similar it is to Yahoo's. Naver's homepage and its search results pages are much busier than Google's, with lots of images, flash banners, sections, etc.:

Well, this is what lies on the surface - the obvious differences. However, Naver is also different from Google in a much more profound and intricate way. Read more »

SEO PowerSuite Video Training Center got just filled with fresh videos to provide step-by-step training on your SEO PowerSuite tools! We start today with a 4-video series of Rank Tracker tutorials.

Need an easy way to see where your site ranks in Google, Yahoo or over 790 other search engines? Wish to discover hundreds of profitable keywords you've been missing out on? Or interested in some advanced Rank Tracker’s tips and tricks?

Just jump up here for these easy-to-follow videos on each and every Rank Tracker’s killer SEO feature:

All that you might miss in Rank Tracker is now here on a plate. Just visit our Video Training Center and take a full grip on the vast powers of your SEO software.

And we’ll be rolling out new training videos for other SEO PowerSuite tools very soon. Stay tuned!