SEO Crash-Test 2: www.braintrain100.com
May 13th, 2011 | Link-Assistant.Com | Posted in category SEO Crash-Test|
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User Experience:
- While the overall design of www.braintrain100.com is pleasant and easy to perceive, you might structure the text content better and sprinkle it with some html text formatting tags to highlight the important information.
- Leverage internal linking to build conversion flow, e.g. familiarize – make decision/persuade – request for services.
- Use call to action hints
- Contact Us page might have a contact us form, right?
- If the primary goal of your website is lead generation or selling products, you’d better not divert users with paid ads.
- You have good content on your website, help users share and bookmark your web pages.
SEO factors:
- Build more back links
- Glue your www and non-www pages together
- Improve keyword density. E.g. the most prominent keyword combination for your home page is “brain function”, although this term enjoys high traffic, are you 100% sure it will bring you targeted traffic?
- As far as we understand, you are providing services on the local scale. If this is the case, local search is important for you. Give search engines more signals as for the geo-location of your business: put your address, phone number on every page of the website (in footer or sidebar).
- Pay attention to meta information. In particular, the home page has no meta description tag.
- Be courteous with search robots, create sitemap.xml for them.
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Cheers,
SEO Crash-Test Team
P.S. This is where you can submit your site for SEO Crash-Test review.
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