Guest Posting Guidelines
Fancy writing for our Internet marketing blog? Awesome! Drop us a line at info [at] link-assistant [dot] com.
Hang on. Hang on. Hang on.
Before pitching your stuff, take a quick look at this tip list – it will increase the chances of your post getting approved and published, and may even help you blog better.
1. Be real
When sending your posts to us, use your real name and provide links to your personal (!) Linkedin, Google+ or Facebook profiles – whichever ones you deem PR-worthy.
Please note we won't review your pitch if you send us links to your business pages in LinkedIn, Google+ and/or Facebook instead of your personal profiles.
We'll also need your Twitter handle to promote your post as its author.
Oh, and don't forget to include up to 2 links to your website in the bio section.
Why do we ask for all this? Links are good for SEO (duh!), and social… you got to have social these days. Play it cool though, no love for fake authors with no social life and a splog link.
2. Choose the topic
The company behind this blog is a major SEO and SMM software provider, Link-Assistant.Com.
Thus, we welcome any content related to search engine optimization (SEO), social media marketing (SMM) and beyond, including:
- internet marketing / web marketing / online marketing
- social media
- SEM (PPC and such)
- web analytics
- blogging
- content marketing / inbound marketing
- e-commerce / make money online
- reviews of new social networks (Pinterest, Pinwheel etc.), apps and plugins you found useful
- interviews with interesting bloggers and online personalities discussing topics above
- and any other topic that you think will benefit webmasters, bloggers and website promoters
3. Aim for advanced readers
Most of our blog readers are successful online marketers who promote their websites with SEO PowerSuite. Please keep those folks in mind as you write for us.
Whatever the topic of your post, we look for savvy content rather than basics, unique viewpoints rather than stating of the obvious, analysis rather than news coverage. You get the gist.
4. Share real experience, real examples, real YOU!
We encourage our guest authors to write posts based on personal experience and personal views on the chosen topic. Facts are important. News coverage is great. But what we are after is opinions. Whatever post you write, express yourself, compare, predict, pose questions to the blog community. Be you, and readers will love you for it.
We also enjoy posts where bloggers write about unique solutions to common problems in their field – SEO, internet marketing, social media ROI tracking, copywriting tips, what have you.
Got a list of handy tools to simplify social media monitoring tasks?
Found great ways to check if your tweets are working?
Or your experience proves that being conservative with bids is the way to win the PPC game?
Write about it from your own perspective, adding as many examples to support your view as you can. Links to relevant posts, pictures, videos, graphs, studies – anything to get your point across.
Just did a case study in SEO or internet marketing? Write about it and share your findings – our blog readers would surely love that.
5. Word count
Your post should be no less than 700 words.
6. Formatting
We go the extra mile to make sure our posts are a smooth, easy read. We ask guest bloggers to do the same. So:
- Send us your posts as clean HTML documents
- Divide your post into short, easy-to-skim paragraphs
- Use subheadings for each meaningful point and mark them with h2 tags
- Emphasize your main points by making them bold
- End your post with a powerful conclusion and an open question to engage readers and encourage comments
7. Images
Please give due credit (read: link) to authors of visuals you've included in your guest post. Creative commons licensed images are ok, so are embedded pins and images that you've purchased.
As we already mentioned, we want real stories from real people featuring real SEO / internet marketing / social media / blogging experience. And that’s where screenshots come in handy! Put screenshots to use if you are doing a review.
8. Links
You can promote your website only in the author's byline – we allow up to two do follow links in there.
Promotional links are not allowed in the body of the post.
However, we do welcome links to other sources in the body as long as they educate and improve readers' experience. We encourage you to provide a link to the original source whenever you cite stats, results of a study and someone else's opinions – link references will greatly increase both credibility and readership of your post.
9. Promote the post and reply to comments
We are happy to promote our best guest posts on Twitter, Facebook and Google Plus.
Once your post goes live, let your social network know about it too! Mention us in your tweets and posts, and we will be more than happy to repost and retweet.
As a common guest blogging courtesy, we ask you to follow up on comments to your post using an email linked to your Gravatar image.
10. Come back again
Keep in mind that writing for Link-Assistant.Com's Web marketing blog is an on-going opportunity. If your post got accepted once, you're welcome to write for us again.
So, are you up for guest blogging with us or what? Shoot us an email to info [at] link-assistant [dot] com and let's roll.
Showcase your expertise, build your online reputation, get links, and promote your website to 10k monthly readers of our blog!