Welcome to WebSite Auditor Online Help!

WebSite Auditor is powerful SEO software designed to assist webmasters and pro SEOs in onsite optimization. It's no secret that on-page optimization is one of the most controversial and challenging areas of natural SEO. WebSite Auditor discloses the search engine algorithms by analyzing the content and structure of the top ranking websites. Thus you get the full picture of what techniques work in a particular search engine for your targeted keywords.

Apart from statistical data that is so indispensable for SEO experts WebSite Auditor also comes up with optimization advice for those of you who are not yet so tech-savvy. This advice is based on the SEO techniques of the top ranking websites in your niche. Follow the guidelines of WebSite auditor and you are sure to score a lot more points with your content.

Note: However smart it is, WebSite Auditor is still a tool with AI. That's why it is so good at understanding the machine logics of the search engines. But you also need to bear in mind that your visitors are people and their logic is different. That's why we recommend keeping a rational balance between being search-engine and user-friendly in order to be both at the same time.

Now you can Take a Tour of Website Auditor or pick a topic of interest from the table of contents and make your own way to discovering the power of this amazing software.

Table of Contents

• Main Window Description
• Using WebSite Auditor
• Creating a New Project
• Rebuilding Project (adding keywords/updating data)
• Managing Workspaces
• Copying the Data to a Spreadsheet
• Generating Reports
• Working with Reports
• Managing Report Templates
• Using Quick Filter
• Creating a New Report Template
• Editing Report Templates
• Removing Report Templates
• Quicksaving Reports to Your Local Hard Drive
• Publishing Your Report
• Creating a New Publishing Profile
• Saving Reports Locally on Your Hard Drive
• Sending Reports via E-mail
• Uploading Reports onto a Website via FTP
• Editing Publishing Profiles

• Configuring WebSite Auditor
• Configuring Proxy Settings
• Configuring Search Safety Settings
• Using Search Engines API Keys
• Configuring Preferred Search Engines
• Configuring Customer Profile
• Configuring your Company Profile
• Editing Stop Words

Main Window Description

The main working window of WebSite Auditor is made up of three sections: Keywords, Report and Page Elements. This order is not occasional: in the first section you get the detailed analysis of the current SEO efficiency of your webpage. The Report compares your content to that of the top ranking competitors giving you optimization advice. And finally the Page Elements section helps you make use of the knowledge you gained from the competition research optimizing your webpage the tried-and-true way.

You can quickly switch between the sections by clicking the corresponding tabs or pressing the hot-keys: Alt + 1 (Keywords), Alt + 2 (Report) and Alt + 3 (Page Elements).

Keyword Table

In this section you can see all the keywords that WebSite Auditor managed to find on the webpage you specified when creating the project. Basically, these are all words and phrases found across your content except for the stop words which are totally irrelevant to the search engines.
By default you'll only see single-word keywords, but you can quickly switch to the multi-word keywords view or get a list of all keywords by selecting the corresponding Workspace.

You can also create a custom workspace where you can choose what kind of keywords and data to display.

Apart from the workspaces you can quickly sort out certain keywords with the help of the Quick Filter.

Next to each keyword you'll see a number of other columns with various statistics such as the density of that keyword in the title, meta-descriptions, H1-H6 headings and other SEO related elements. For your convenience the stats are given in both numbers and percentage. The Score column shows how well your page is optimized for that keyword. Like in any game the higher the score, the better.

If you're not quite comfortable with figures or just need a quick overview you can evaluate the SEO efficiency of your content with the help of the cloudmap below the stats.

The bigger the keyword is, the more important it seems to the search engines.

Report Section

This is perhaps the most important section. Here you'll find analysis of the current optimization rate of your webpage as well as detailed guidelines on how to make it more SEO effective.

As you already know, the concept behind WebSite Auditor is that of competitive intelligence. The tool analyzes the top ten ranking webpages for your targeted keywords in your preferred search engine. Taking that these pages already rank high in your targeted search engine, you can use the same tactics to optimize your webpage. This is a sure-fire way to go with onpage optimization.

The reports are written in plain English and their logic is easy to follow. There are several types of ready made report templates. You can quickly switch between them to get the data and structure you need. Just click on the drop-down tab and pick a template.

• A-Z Optimization Report (Office Blue)
  This report template is primarily designed for webmasters who want to promote their own websites. A-Z Optimization report contains detailed analysis of your current optimization rate as well as advice on how to improve it.

• Website Auditor's Report (Rainy Day)
  If you're a professional SEO consultant, this is the report you'll want to send to your customers. It has both stats and SEO analysis complemented with clear explanations that will save you a lot of time answering the basic SEO questions your clients might have.

• In-House Auditor's Report (Sky Blue)
  As the name suggests this report template was designed for the internal use in an SEO company. It speaks the language of figures leaving it for the experts to analyze the data and draw conclusions.

• Keyword Statistics Report (Green Forest) and Search Engine View Report (High Contrast Black)
  These are two complementary reports that both webmasters and pro SEOs will find useful. They can serve as a quick-reference. Whenever you need to take a glance at your keyword stats or get an idea of how search engines see your webpage, just switch to these templates.

• Custom Report Templates
  All of the above report templates are fully customizable. You can change their look and feel to match the design of your website, select what kind of data to display and even create a custom template of your own from scratch. Moreover, you can add your company's name and logo or that of your customer giving the report custom look and a professional touch.

All reports can be made available outside WebSite Auditor. You can save them to your local drive, print out, send via email, or publish on your websiteⁱ.

Page Elements Section

This is actually where you get down to work and start optimizing your webpage. Armed with the advice you got from the Report Section you can implement these tips boosting the SEO power of your content.

Step by step you'll go through the most important elements on your webpage from title to the alt texts. Switching from tab to tab you'll see the list of keywords you have in each element. Moreover, WebSite Auditor will even highlight the exact place in the source code of your page where this element is located and show you the preview of the images you have on your page.