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Olga Gabdulkhakova

Olga Gabdulkhakova has previously done blogging and PR for Link-Assistant.Com. You'll find Olga's article to be focused on the SEO community and successful web practices.


7 steps to crafting a perfect default message in Twitter sharing button

October 4th, 2013 | Olga Gabdulkhakova

Name:

 

One of your very first steps in promoting your content is making your posts easy to share.

In particular, when pressing a tweet button, your readers should get a default message they can tweet right away – with no need to change it.

Of course, those who want to go an extra mile and let you and your content shine in their Twitter feed will still be free to change the message you originally have.

Still, the point here is that your default tweet message should be ok to spare people from extra work and still have all the necessary elements to make your content appealing.

Below you'll find a 7-point checklist to craft a perfect default tweet message. Read more »

5 reasons you shouldn’t be chasing Google’s In-depth articles

August 20th, 2013 | Olga Gabdulkhakova

Name:

Is it worth chasing Google In-depth articles Earlier this month Google announced the introduction of in-depth articles into organic search results. This section was created to help users find well-researched write-ups on broad topics.

To add to that, Google provides clear instructions on how webmasters can help Google bot find their in-depth content and thus increase their chances of being placed in the new section.

An extra slot in Google's 1st page suggests SEOs get yet another chance to give their sites more exposure. But the question is: should webmasters chase in-depth article section?

We believe there are a number of reasons why it might be not worth it:

1.       In-depths articles are targeted towards broad poorly-targeted keywords

Presently (and this will most likely be the same in the future) in-depth articles show up for broad queries Google users type in to get most general information, e.g. global warming, coal, gender: Read more »

5 things to consider when aiming for hotel-related keywords

July 26th, 2013 | Olga Gabdulkhakova

Name:

When it comes to adding diversity to search results, Google always has something nice to offer. Depending on keywords you target, the first page of SERPs may include 3-5 blocks of different types of search results. Luckily, you can check your universal search rankings with Rank Tracker and see how well you're positioned in each block.

If you aim for hotel-related keywords, your tapestry of Google's first page will be particularly vivid. Yesterday we published a detailed article on hotel SEO, and in this post I'll sum up the main things you should consider when aiming at hotel-related keywords.

1. Hotel search results in the US have been recently updated with carousel for local listings.

In other words, all the local listings you'd previously find as a separate block as part of your organic listings are now moved to the top: Read more »

25+ top internet marketing and SEO forums to join [as of May 2013]

May 18th, 2013 | Olga Gabdulkhakova

Name:

If you're in SEO and internet marketing niche, where do you promote your business and talk to industry peers?

Sure thing, there're lots of social media places where web promoters hang out, including Google+ communities, Quora, Facebook groups and such.

Yet there are good old forums that are also worth signing up to.

In this post, you'll find

  • Detailed description of top 5 SEO forums, with stats and a drilldown of marketing options
  • Exclusive official blurb from one of the top forum owners
  • A broader list of SEO forums, including non-English boards

Top 5 SEO forums and how I've chosen them

I'll start with a detailed description of 5 forums that work best for Link-Assistant.Com and me personally. They either bring us considerable traffic or my own faves because of helpful discussions. So it's a biased list to some extent, yet I do think these boards are really famous in the SEO world. Read more »

Google Analytics Real-Time: Three Creative Ways to Use It

December 2nd, 2011 | Olga Gabdulkhakova

Name:

Back in September, Google introduced GA Real Time, which has recently become available in beta for the majority of users.

Yesterday it became accessible to our Google Analytics account as well, and we decided to sort out what value internet marketers can derive from it.

Indeed, people are very excited about this feature. Watching the number of people on your site changing and the charts indicating page views per second (!) floating is overwhelming.

Yes, real-time analytics is captivating to watch. But it's not inherently helpful. Users need to understand how exactly their particular website can benefit from it.

In short, the new GA feature lets you see how your visitors interact with your site – live. You get the number of active visitors on your website, the keywords that brought them in, referrers, location by city, content they're accessing.

Here's a more detailed overview of what data you can get with Google Analytics Real-Time. Read more »

How to Optimize PDFs and Documents for Search

November 4th, 2011 | Olga Gabdulkhakova

Name:

When searching the web we occasionally see PDFs and other non-HTMLs pop up in Google top 10. An example, well-known to every SEO, is Google's SEO Starter Guide.

Here are some more cases in point:

Read more »