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How to Get More Out Of Instagram: 7 Tools to Enhance Your Business Exposure on the Mobile Platform

March 20th, 2014 | Vitaly Gonkov

Name:

Instagram is an increasingly important actor in the social media scene. In the last six months the app has increased its active user base by 23%, which made it the 6th biggest social media community in the world. All that makes the platform a great place to promote your biz.

But when it comes to Instagram marketing, the app lacks some important functionality, which makes managing  accounts away from your mobile phone quite a challenge.

Yes, Instagram introduced Web interface. But it still doesn't let users interact with their following, doesn't support lots of useful features and can't work as a fully-fledged internet marketing tool.

Fortunately, there are some useful Instagram tools that will help you enhance your user experience and get more out of the mobile platform. These apps will help you:

  • explore you niche
  • get on the radar of influential Instagram users
  • acquire detailed Instagram stats and analytical data
  • manage your following
  • get Instagram popularity reports from your mobile device
  • manage correspondence with other Instagram users
  • and even enhance your photo experience.

So let's have a closer look at each of the tools.

Read more »

The Ultimate Guide to Hiding Webpages from Indexation (Part 2): Mastering Duplicate Content Issues

September 9th, 2013 | Vitaly Gonkov

Name:

In the first part of the article we learned how to instruct search engines not to index certain webpages. In this post we are going to figure out how to deal with duplicate content issues.

 

What is duplicate content?

 

The term 'duplicate' can be applied to any content located in more than one place on the Web.

Basically, there are two types of duplicate content: off-site and on-site. Off-site duplication is when the same content is found on two or more different sites. On-site duplication is when identical content appears on two or more pages of one and the same site.

 

Examples of duplicate content  

Off-site

  • Scraped content (the one that was illegally copied from one site to another).
  • Syndicated content (includes blog posts, RSS feeds, podcasts, email newsletters, etc.).
    Read more »

Monthly SMM Ninja Plan: Neo Lessons

May 29th, 2013 | Olga Filonchuk

Name:

The information flow on Social Media is enormous, strong as a flood and fatal for your personal and working time like a hurricane. Yes, it's almost a natural phenomenon where you have little control without proper beforehand planning and which development curve has already acquired a negative tendency.

Before you look at the comics and then hurry up to close the tab with this article, I just want to confirm it's not a WWBD (what would Buffy do) post (WWND - what would Neo do - in our case). We're trying to dig deeper and suggest you on applying feasible solutions to your ambitious SMM month plan that looks usually like this:

Social Media Comics

You know multitasking, I know multitasking and Neo is the king of multitasking, but who cares if you just don't have time for everything? Aha, you think that this is what to-do lists are for: to help you manage your activities. But before we talk about your activities, let's focus on your goals first. Read more »

10+1 ways to avoid YouTube copyright penalty

January 25th, 2013 | Ksenia Dobreva

Name:

Only one thing is impossible for God: to find any sense in any copyright law on the planet.

Mark Twain

A Bitter Cookie Case

My good friend Anny once came to me with a case that is very popular on the web and expectedly not evident for a simple user though.

Anny runs a website on fitness tips and tricks. She decided on setting up a YouTube channel to gain traffic and engage targeted audience. While surfing she came across a nice video on protein fat free cookies and uploaded it to her channel. It worked, Anny got some fresh new visitors, the video was discussed, and everything went okay.

But suddenly she received comments blaming her for using content that is not hers. Anny messed up because she didn’t want to assign the video and earn money with the help of it for sure. She was afraid that the video would be deleted following by her YouTube account removal.

Still the video is on, but now Anny asks me if she has a right to do such things in the future. Did she violate one’s copyright? Well, let's see. Read more »

Copy Cats: How to Protect Your Content from Theft

May 30th, 2011 | Alesia Krush

Name:

green ropeContent theft aka content “scraping” is nothing new to the Internet folks. About every website owner has at least once detected an illegally published copy of his own content somewhere in the vastness of the World Wide Web. Besides, copy cats have become smarter and more technologically advanced nowadays, hijacking whole websites, scraping RSS feeds, and more. So, how does one discourage the lucky duckies out there and protect their content from theft? Here are some basic steps.

1. Warn them

Well, if someone really wants to scrape your content, they probably will anyway. Yet, a polite warning on your website might deter scraper newbies or those unaware of copyright nuances. For instance, copyscape.com and dmca.com offer free copyright banners that you can put up on your website. They are also available in different shapes and sizes.

In order to protect your images from unauthorized use, watermarks are normally used. On the Web, there are lots of different watermark creation tools, for example visualwatermark.com , watermark.ws or picturewatermark.com. They allow you to create watermarks of different degrees of transparency, color, etc. Read more »