How to Move a Domain without Losing Its SEO Value
October 17th, 2013 | Vitaly GonkovName:
Setting up a new website, we all hope that it is built once and for all. However, there may come a time when one has to move their domain.
There are lots of reasons why the procedure may be necessary. That can be a change of a domain name as the result of a rebranding campaign, merging domains after one company takes over another, etc.
Whatever reasons for moving a domain are, it's important to undertake the process wisely and carefully. Otherwise, you are running a risk of losing all the authority you have been building for your initial website.
This guide will teach you how to:
- choose a domain to move to;
- prepare your current domain for the transfer;
- actually move a domain;
- redirect SEO value to a new domain;
- organize the structure of a new domain;
- monitor a new domain after migration.