The 11 things you need to know about
your SEO PowerSuite today

So here's the great news we've got to share with you today.

First, the shining-new user interface of your favorite SEO PowerSuite is being final-tested right now! This means you'll get your hands on it in just a couple of weeks.

Here's a draft of what your SEO PowerSuite will look like:

Second, the work on the unique No-Google-Blocks technology (that we've told you about in the list of things planned for 2012) is boiling at top speed here. So in time close to nothing, your SEO PowerSuite will once again super-prove its place as the most search engine friendly SEO software on the market.

And third… New features are getting rolled out, but the alarming reports from our support say so many of you are still missing the huge powers of already-present SEO PowerSuite features! That's why before going on with new feature add-ons, we've talked the support folks into making up a check-list for you, showing current features that users often overlook in SEO PowerSuite.

Now here're other 8 things you need to know about SEO PowerSuite: the list of treasure-features to make your SEO life many times easier and save a whole lot of your time and effort. Check it out:

  Rank Tracker

• See how well-SEOed your keyword niche competitors are
• Include or exclude any keywords from your rankings reports
• See how compelling your pages are for visitors – track their Bounce rates

  Website Auditor

• Spot and fix all broken links on your pages
• Build and rebuild your project for separate folders of your site

  SEO SpyGlass

• Find even more backlinks with a little-known Google search locations trick
• Group your links– manage loads of backlink data the most convenient way

  LinkAssistant

• Migrate your link-research data from SEO SpyGlass to LinkAssistant

  Rank Tracker keyword research and rankings checker

See how well-SEOed your keyword niche competitors are

When making up your mind to enter a keyword niche, you should always consider how stiff the niche competition is. Thus first you look at the number of sites competing for the word on Google. But what the savviest SEOs do to get the most objective idea of niche competition is checking how many of the competitors are actually making effort to optimize their sites for that word. These guys are your real competitors as they didn't get mixed up into Google's results by chance.

With Rank Tracker's advanced operators, flaking off all "by chance" results and getting the most objective view of keyword competition is nothing more than a breeze.

All you have to do is configure the Advanced Operators setting in Preferences -> KEI Settings -> Competition.

1. Enable the Use advanced operator when determining competition checkbox:

2. Now choose the needed parameter or their combination from the drop-down menu:

Let's say, we set up the "intitle: keyword inurl: keyword" operators. The keyword competition data is now calculated among the sites having your keywords in their URLs and titles (and that is the sites really SEOed for the words and that are your real competitors)

Now you know for sure, how serious the keyword niche competition is and make informed and sure-winning decisions when choosing words to optimize your site for.

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Include or exclude any keywords from your rankings reports

What a great many of users ask for is a way to include or exclude certain keywords from Rank Tracker's ranking reports. Which is a gem of a feature whenever you need to build up a report for a thematic group of keywords, for instance.

Here's the quick and easy way to do that using Rank Trackers' tags:

1. Tag all keywords you wish to include into your report with a specific tag.

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2. Then create a new report template (or choose one of the existing templates) in Preferences - > Report Templates.

3. Enter the Editing mode using the Edit button.

4. In the Code view use Ctrl + F to open the search panel and find the line:

<[DEFINE name="keywords" value="reportData.keywords"/]>

5. Change the line for the following one (placing your own tag instead of our 'Egypt' sample):

<[DEFINE name="keywords" value="reportData.getKeywordsWithTag(reportData.keywords, 'Egypt')"/]>

6. Click Ok twice to save the changes. When generating your SEO report, choose the new template in the combobox at the top right corner of Rank Tracker's window.

Voilà, now your rankings reports are showing only the keywords you're interested in right now.

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See how compelling your pages are for visitors – track their Bounce rates

Traffic stats extracted from Google Analytics is the feature most Rank Tracker users take great advantage of. Yet the recently added Bounce rate tracking goes highly unnoticed and underestimated.

A page's bounce rate shows what percentage of your visitors are “bouncing” away after landing on the page (e.g., they just visit one page and leave before clicking on to a second page inside your site). Thus, you can find out how compelling your pages are for visitor and make sure your top ranking pages don't waste your hard-earned traffic because of being not conversive enough.

And here's how you analyze this key metric with Rank Tracker:

You can check out your pages' bounce rate stats in Rank Tracker's Traffic Reports. As these stats are extracted directly from Google Analytics, to enable the feature, you need to specify your Google Analytics account.

1. Enter your Google Analytics login information and choose the account and website profile to be used. (Switch here, to create a Google Analytics account)

You can do this in Preferences — > Google Analytics Account.

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2. Update Visits and Bounce rates for your keywords

Use the Visits button in the top left corner of your working area.

3. Now look through the detailed bounce rate stats in Rank Tracker's Traffic Reports and make sure your top-ranking pages are engaging enough to make users spend time on your site:

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  WebSite Auditor on-page optimization tool

Spot and fix all broken links on your pages

Unless you don't mind your site being left behind on some 90th Google ranks, having all links on all its pages right as nail is a must. A single ill-being link can totally undermine your site's reputation in Google's eyes. Luckily, you've nothing to worry about with WebSite Auditor at hand. It not only signals you if there are any broken links on your pages but points the exact links that need fixing.

To get a full list of broken links on each page of your site, all you have to do is:

1. Update Broken links factor for your pages.

2. Click the three-dot button next to the number of broken links you see in WebSite Auditor's main table:

Build and rebuild the project for separate folders of your site

Whenever new pages show up in your site's structure, you need them instantly added and analyzed. That is why from time to time you might want to update your entire website project. But more to that, whenever needed, you can build or rebuild project for separate folders of your site, saving much time, traffic and effort.

WebSite Auditor's advanced filters let you filter the URLs checked and added to your project - just specify the filter word. For instance, you can instantly scan all pages of your forum or blog, without affecting the rest of the project.

To do that with WebSite Auditor, when building or rebuilding your site's project just:

1. Mark the Use advanced settings checkbox in Step 1.

2. Set the filtering conditions in Step 3: Configure Filtering Conditions

  SEO SpyGlass backlink checker

Find even more backlinks using Google search locations

Links are what counts in SEO. And here's a little trick that lets you get even more links with your SEO SpyGlass.

The thing is... What Google shows to users from different countries varies a lot. If only you could address the search engine as if from different countries, when searching for links, you'd get much more of them shown. But, hey! With the recently added Google search locations feature, the task's a piece of cake:

Here are the easiest steps to follow:

1. Just add different Google search locations as search engines and choose them to search backlinks in:

In Preferences -> Preferred Search Engines (or in Step 2: Choose Preferred search Engines, when creating a new project) hover your mouse on any of Google search engines and press the "+" button that shows up.

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2. In the opened Google Advanced Search Settings window choose any search location from the drop-down list and press OK.

3. The search locations you choose are added to your search engine list as separate search engines. You can add any number of locations you wish to monitor your rankings for. Press OK to return to the working area.

4. Rebuild your project using marking this search engines to search links in.

With over 350 search engines to search links in, SEO SpyGlass lets you unearth a great many of them. Yet this small trick with Google search locations will supercharge your backlink research with even more links to find.

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Group your links– manage loads of backlink data the most convenient way

Here's a just out SEO SpyGlass feature which proved so useful for our users, that we couldn't help but bring it to your attention once again. From now on with SEO SpyGlass you can manage loads of crucial backlink data ever more conveniently.

Using SEO SpyGlass's advanced grouping options, you can neatly organize all backlinks in your project into a tree-like catalogue by backlink domain (and other key backlink factors). This feature saves you a whole lot of time when analyzing large data volumes, letting you:

• See in a glance, where all the backlinks are coming from
• Quickly search through hundreds of entries in your project

Here are the easiest steps to follow:

Using the new grouping features is extremely easy. You can find new settings in Preferences -> Workspaces -> Edit (or access the same menu with the Workspaces button in the right top corner of your screen).

Here you see the option Group By. Tick the corresponding checkbox and choose the factor you wish your links to be grouped by.

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Now, here you are: all backlinks from one and the same domain are conveniently grouped in a tree-like scheme:

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  LinkAssistant link management tool

Importing link data from SEO SpyGlass

A closely-knit integration between SEO PowerSuite tools lets you multiply your SEO effectiveness many times. For instance, you can easily migrate data from SEO SpyGlass to LinkAssistant, making the information you gathered with SEO SpyGlass instantly actionable. You can scan your competitors' link profiles with SEO SpyGlass, export the best link sources into LinkAssistant and instantly have your take at getting a link from these sites using all the link building power of LinkAssistant.

Here's how you do that:

1. Select the backlink entries in your SEO SpyGlass profile and click File -> Export -> Backlink Data.

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2. Click Add and create a new export template with a *.txt file type and comma as a delimiter.

3. Export the data using your newly created template (you need to have the Enterprise version to be able to export more than 5 entries).

4. Launch LinkAssistant and go to File -> Import -> CSV file.

5. Locate the file you exported from SEO SpyGlass and click Next.

6. Select which columns from your SEO SpyGlass project you want to add and assign the destination columns in LinkAssistant you want them to import in and click Next.

7. Select the entries you want to import and click Finish to add them to your project.

You can now take action on the link sources uncovered with SEO SpyGlass and get these websites to link to you with the help of LinkAssistant.

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Now you know what'll help you get even more productive with your website promotion. So why not take action on what you've learnt? Get your SEO PowerSuite license if you don't have one yet and take advantage of SEO PowerSuite's hidden features just unveiled.