11 Best Free Rank Tracking Tools to Monitor Your SEO Keyword Rankings (2025 Guide)

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10-minute read
Author
Arthur Andreyev
Arthur Andreyev is a marketing strategist with 7+ years of experience in digital growth and brand positioning. As the CMO at SEO PowerSuite Ltd, he leads innovative marketing initiatives, helping shape the...
Date
Aug 13, 2025

Contents

If you’re serious about SEO, tracking your rankings isn’t optional — it’s your early warning system for traffic drops, competitor moves, and algorithm changes.

The good news? You don’t need to spend hundreds of dollars a month to get started. Many free rank tracking tools offer robust features that let you:

  • Check your SEO keyword rankings in Google and other search engines

  • Generate detailed keyword ranking reports for clients or stakeholders

  • Monitor keyword trends over time to see what’s working and what’s not

In this guide, we’ll cover 11 of the best free rank trackers — from simple one-off checkers to full-fledged SEO platforms with unlimited tracking.

How we chose these free rank tracking tools

Before jumping into the list, here’s what we considered when evaluating each tool:

  • Keyword tracking limits — How many keywords can you check for free?

  • Search engine coverage — Google only, or also Bing, Yahoo, YouTube, etc.?

  • Update frequency — Daily, weekly, or on-demand checks.

  • Reporting options — Can you create a keyword ranking report or export data?

  • Extra features — Competitor tracking, local SEO support, historical data.

​​​​​​1. SEO PowerSuite’s Rank Tracker – Best all-round free rank tracking tool

Download Rank Tracker

Why it’s #1:
Most “free” rank trackers have limits so small they’re barely usable. Rank Tracker breaks that mold — you can track unlimited keywords for free, in over 500 search engines, with local, mobile, and desktop tracking all included.

Key features:

  • Unlimited keyword tracking (free edition)

  • Local SEO support down to city or ZIP level or even exact building

  • Side-by-side desktop & mobile rankings

  • 20+ keyword research tools built-in

  • Fully customizable SEO keyword ranking reports (white-label in paid plans)

  • Competitor monitoring to see exactly where they’re ahead

Pros:

  • No keyword caps in the free version

  • Professional-grade reporting

  • Works for agencies and in-house teams alike

Cons:

  • Requires a desktop install (Windows, Mac, Linux)

  • Automation & cloud sync require a paid license

Best for: Agencies, SEO pros, and serious site owners who want deep tracking without limits.

2. SERPWatcher by Mangools

A clean, beginner-friendly keyword search ranking tool with a simple interface. It calculates a “Performance Index” that combines ranking data and estimated traffic into a single score.

Key features:

  • Daily keyword tracking

  • Desktop & mobile SERP data

  • Historical performance charts

  • Keyword grouping for better organization

Pros:

  • Easy to set up and use

  • Clear visualizations

Cons:

  • Free trial only (10 days)

  • Limited number of tracked keywords

Best for: Beginners who want a quick, visual overview of their rankings without complex settings.

3. Ahrefs Webmaster Tools

Known for backlink analysis, Ahrefs also offers free keyword rank tracking via Webmaster Tools. Once connected, you’ll see up to 100 tracked keywords along with organic traffic estimates.

Key features:

  • Top 100 keyword tracking

  • Competitor comparisons

  • Site health & backlink monitoring

Pros:

  • Excellent data accuracy

  • Combines SEO audit + tracking in one tool

Cons:

  • Requires domain verification

  • Limited to your own sites

Best for: Site owners who want both backlink data and keyword tracking in a single dashboard.

4. Ubersuggest

Neil Patel’s Ubersuggest offers a free keyword position tracking tool with up to 3 daily searches and basic competitor insights.

Key features:

  • Keyword tracking for Google

  • Keyword suggestions & content ideas

  • Competitor domain analysis

Pros:

  • Simple UI

  • Extra keyword research features

Cons:

  • Daily search caps in free plan

  • Data sampling can be inconsistent

Best for: Small sites that only need occasional keyword checks.

5. Google Search Console

While not a traditional rank tracker, it’s the most accurate SEO keyword ranking tool free from Google itself. It shows your average position, CTR, and impressions for any query you rank for.

Key features:

  • 100% accurate Google data

  • Historical performance reports

  • Page-level and query-level breakdowns

Pros:

  • Free, official data

  • No keyword input needed

Cons:

  • No competitor data

  • Lacks advanced reporting customization

Best for: Every site owner — should be your baseline tracking tool.

6. SERP Robot

A no-login free search engine ranking tool for quick spot checks. Enter a keyword, domain, and region to get instant position data.

Key features:

  • Google SERP checking

  • Multiple region support

Pros:

  • No account required

  • Fast results

Cons:

  • No history tracking

  • One keyword at a time

Best for: Quick manual checks when you don’t need a full tool.

7. Moz Pro (Free Trial)

Moz offers a keyword ranking report tool as part of its Pro plan. The free trial gives you full access to rank tracking, keyword difficulty scores, and SERP feature tracking.

Key features:

  • Rank tracking with SERP feature visibility

  • Keyword research & site audits

  • Competitor rank comparison

Pros:

  • Accurate, well-presented data

  • Great educational resources

Cons:

  • Trial only (30 days)

  • Limited export options in trial

Best for: Marketers testing premium rank trackers before committing.

8. SE Ranking (Free Trial)

A sleek keyword rank tracker tool with flexible pricing and a short trial. Includes competitor monitoring, backlink checking, and marketing plan templates.

Key features:

  • Local & mobile rank tracking

  • Competitor keyword gap analysis

  • Scheduled keyword ranking reports

Pros:

  • User-friendly

  • Detailed keyword insights

Cons:

  • Trial limited to 14 days

  • Keyword caps

Best for: Small teams testing a professional SEO toolkit.

9. ProRankTracker (Free Plan)

A dedicated free keyword rank tracker with daily updates for 20 keywords. Offers web and mobile tracking plus basic reporting.

Key features:

  • Daily position updates

  • Multiple device tracking

  • Client-ready reports

Pros:

  • Always-free plan

  • Clean UI

Cons:

  • Very low keyword cap

  • No extra SEO tools

Best for: Freelancers tracking a small set of high-value keywords.

10. Small SEO Tools Rank Checker

A keyword ranking free tool that’s quick for one-off checks. You can check positions in bulk by pasting multiple keywords.

Key features:

  • Bulk position checking

  • Google, Bing, Yahoo support

Pros:

  • Free & fast

  • Bulk input

Cons:

  • No historical tracking

  • Occasional captcha prompts

Best for: Occasional bulk checks without signing up.

11. Nightwatch (Free Trial)

Nightwatch combines precision keyword ranking analysis with beautiful visual dashboards. Great for agencies that need to impress clients with clear reports.

Key features:

  • Geo-specific tracking

  • SERP feature monitoring

  • API access

Pros:

  • Gorgeous reporting

  • Accurate geo-targeted data

Cons:

  • 14-day trial only

  • Higher pricing after trial

Best for: Agencies needing high-quality visuals in client reports.

Free Rank Tracking Tools – Quick Comparison Table

Tool Free Keyword Limit Search Engines Reporting Best For
SEO PowerSuite Rank Tracker Unlimited 500+ Custom reports Agencies, pros
SERPWatcher Trial only Google PDF/CSV Beginners
Ahrefs Webmaster Tools 100 Google Basic Site owners
Ubersuggest 3/day Google PDF/CSV Small sites
Google Search Console Unlimited (own site) Google Native export All sites
SERP Robot 1 at a time Google None Quick checks
Moz Pro Trial only Multiple Custom Marketers
SE Ranking Trial only Multiple Custom Teams
ProRankTracker 20 Multiple PDF/CSV Freelancers
Small SEO Tools Bulk Multiple None Bulk checks
Nightwatch Trial only Multiple Custom Agencies

FAQ: Free Rank Tracking Tools

What is the best free rank tracking tool?
For unlimited keyword tracking, SEO PowerSuite’s Rank Tracker offers the most generous free plan with professional-level features.

How can I check my keyword rankings for free?
You can use tools like Google Search Console, Rank Tracker, or SERP Robot to get free SEO keyword ranking reports without paying.

Are free rank tracking tools accurate?
Yes — especially those that pull real-time SERP data like Rank Tracker, Ahrefs, or Google Search Console. Some may have minor delays or sampling limits.

Article stats:
Linking websites N/A
Backlinks N/A
InLink Rank N/A
Data from Seo SpyGlass: try free backlink checker.
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