In this guide, I'll explain in more detail how to optimize every page speed parameter Google uses.

SEO isn't either off-page or on-page. The technical part of the process is just as important; in fact, if you don't get the technical foundation right, your other SEO efforts might bring no results at all. In today’s SEO guide, I'll focus on the main aspects of technical SEO and SEO audit tools that will help you maximize usability, search engine crawling, indexing, and ultimately improve rankings of your site.

Duplicate content is a big topic in the SEO space. When we hear about it, it's mostly in the context of Google penalties; but this potential side effect of content duplication is not only blo7 Sneaky Typeswn up in importance, but also hardly the gravest consequence of the issue. All of dangerous scenarios are preventable if you know where duplicate content may hide, how to detect it, and how to deal with it. In this article, I'm going to outline the 7 types of content duplication — and how to tackle each.

Find out what a perfect site structure means and why it matters. Explore our how-to guide on visualizing a site structure with WebSite Auditor: structural problems' detection, in-app structure editing, internal linking strategies, topical clustering, and more!

Everything an SEO expert needs to know to use images for ranking. With the right implementation, pictures can be both a decoration and a ranking benefit.