Duplicate content is a big topic in the SEO space. When we hear about it, it's mostly in the context of Google penalties; but this potential side effect of content duplication is not only blown up in importance, but also hardly the gravest consequence of the issue.

All of dangerous scenarios are preventable if you know where duplicate content may hide, how to detect it, and how to deal with it. In this article, I'm going to outline the 7 types of content duplication — and how to tackle each.

SEO, as any area of our life, is swarming with myths and misconceptions. They are usually born out of ignorance, fear, and hunt for quick results. I made a compilation of the most popular myths (that made up a nice number of 13) and tried to debunk them once and forever (or at least for some time). Let's see whether we are on the same side, and if not, let's check whether I can change your mind.

If your site's internal linking structure resembles a lump of tangled wires, and it takes you 10 clicks to navigate to a blog post that you published just a week ago — you are doing it wrong. Poor internal linking doesn't just have a negative impact on user experience; it hinders ranking growth. Luckily, internal linking is one of the SEO factors that are 100% under your control.

Follow along with this practical guide, find out more about internal linking best practices, and learn how to implement 6 proven internal linking strategies.

Surprisingly enough, many marketers out there don't realize that user-generated content can immensely boost SEO. Find out our 7 hacks that can help you leverage this opportunity created by your own users.

There's one thing we tend to forget about. SEO isn't either off- or on-page. The technical part of the process is just as important; in fact, if you don't get the technical foundation right, your other SEO efforts might bring no results at all. In this article, I'll focus on the main aspects of technical SEO that will help you maximize usability, search engine crawling, indexing, and ultimately rankings. Let's roll!

Starting a blog is easy, even writing your first post is simple and fun. But what does it take to become a successful blogger? And if you're already getting traffic, how to keep it growing and safeguard your site from penalties, sudden ranking drops, negative SEO, etc.?

In today's post, I want to focus on the fundamentals of SEO and online marketing for bloggers. I want to show how you can build the strong foundation for your blog, make it optimized for users and search engines, and protect it from penalties.

At the end of this post, you'll find your starter PDF checklist, so you'll have something to work on right after you finish the read!

A searcher's first experience with your brand happens on Google's SERPs — not your website. This is why today we're talking about reputation management SEO, or owning your branded keywords in Google.

So, after reading this post, you'll learn how to:

1. Maintain control over the ranking pages and their order
2. Make the most of Google SERP features
3. Influence the content of the ranking pages
4. Get your branded keywords on Google SERPs

Not all links are created equal. Find out how different types of links change their power depending on their position on a page. Study the latest link authority trends and learn how to keep your link authority.

Today SEO PowerSuite got enhanced with 4 usability improvements requested by our users. From pausing and resuming your SEO tasks to copying data from separate columns and cells in the interface.

Search engines are crazy about semantic search which helps them to process natural language and understand query's search intent to provide relevant, personalized results. Read on our guide to learn about 4 efficient ways of semantic search optimization.

I feel I got so experienced with Rank Tracker, so it's my moral obligation to share that knowledge with more SEO PowerSuite users out there. Because at the end of the day, it's all about the experience we could share with one another, right? So, here are some of my favorite Rank Tracker features that might have flown under your radar!

If you have always dreamt of conquering Google, but the whole topic of SEO seemed too complicated and time-consuming, this post is your life-saver. Following this guide, you will cover every aspect of SEO in 30 days, by dedicating to it only 30 minutes a day.

Mobile page speed started to be rolled out. We ran an experiment for one million pages to see if the industry has been impacted one week after the update.

From now on, you've got a whole new dashboard in Rank Tracker – Keyword Sandbox. A place to conveniently store all your keyword ideas for future and be able to analyze and re-analyze them over and over again.

What is structured data, how does it help SEO, and what should be an SEO's data formats of choice? Jump to this guide to find out.

In case your target market is Russian-speaking countries, you have to be a pro in Yandex SEO. Though very similar to other search engines, Yandex has its own peculiarities. We compiled a guide with all the things peculiar to Yandex as well as advice on how to optimize for them.

Even if you have been dealing with SEO just for a little while, you know that keyword research can be considered as some kind of art, really. So, if you want to occupy your SEO fellas for 5 hours let's say, suggest talking about keyword research methods. I'm telling you, by the time you come, they will still be talking, but most likely, they will not be friends any more.

With JavaScript's seemingly infinite possibilities, ordinary websites based only on HTML and CSS are becoming a thing of the past. But while JavaScript allows for a dynamic experience for users, it's also creating a minefield for developers. Because of this, JavaScript SEO has become something impossible to ignore, particularly when it comes to making sure websites are properly rendered by Googlebot.

I've written quite a few articles for our blog already, and more often than not I mentioned there that "Content is king". And to tell you the truth, it did not go further than that. So, the time has come to dig deeper into those factors that make content His Royal Majesty.

If you want to optimize your YouTube SEO and don't know where to start, check out these 7 recommendations to get your video to the top.