Masha Maksimava
Masha Maksimava

Masha started as a Marketing Manager at SEO PowerSuite and moved to being a Head of Product & Marketing at Awario. Her field of expertise covers SEM, PPC, and social media.

And How to Stay Safe
Should you be worried about negative SEO? Learn about the most common threats and ways to stay safe.
Masha Maksimava
Nov 02, 2020
23139
Boost Your SEO Traffic with Bing
5 reasons why Bing is definitely worth your SEO effort, and 6 most important Bing ranking factors to optimize for.
Masha Maksimava
Aug 27, 2020
24320
9 Reasons And SEO Fixes
Are you seeing a sudden drop in Google rankings? Use this guide to find potential causes, recover lost positions, and protect your website from future drops.
Masha Maksimava
Jul 28, 2020
55370
The Whats & Whys
As Google's search results grow increasingly personalized, accurate rank tracking is becoming a challenge. The concept of accuracy itself has become somewhat vague: if there are as many SERP variations as there are locations, which one should you consider "accurate"? In this post, I'll look at the different ways Google personalizes search results, their impact on SEO, and tips to ensure that personalization doesn't falsify your ranking data.
Masha Maksimava
Aug 22, 2017
23710
Google's results can be misleading, biased, or just wrong — and when we spot the obvious blunders, we tend to laugh them off. "That's alright, computers make mistakes". But what about the information that we don't know is incorrect or incomplete? And what about deliberate wrongness? Let's look into Google's search quality crisis, the possible reasons behind it, and the implications it has for how we form opinions about the world.
Masha Maksimava
Jul 25, 2017
4802
An Interview with a Pro SEO
Paid link building isn't something a lot of SEOs are willing to openly talk about — not if they do it, anyway. Perhaps that's what makes it a tactic that's mysteriously attractive and so freakin' dangerous at the same time. For this post, I spoke to 10 professional SEOs, asking them for their honest (and anonymous) opinion on paid link building.
Masha Maksimava
May 23, 2017
5110
From SEO PowerSuite!
Wow, it's almost New Year's! We hope 2016 was a fun and fulfilling year for you. It definitely was for the SEO PowerSuite team - and for that, we'd like to thank you. Because of a community of users like you, your support and feedback, 2016 was our busiest and most rewarding year yet. To celebrate, we put together an SEO PowerSuite year in review in a... sweater!
Masha Maksimava
Dec 27, 2016
9
That You Can Totally Replicate
I'm sure you know this feeling: you're staring at Google's search results with your competitors ranking at the very top, repeatedly asking yourself this one question: "How on earth did they do it?" To help you find the answer, I've put together a detailed case study of 4 big real-life SEO wins - the success stories of four very different businesses and their way to top Google rankings.
Masha Maksimava
Aug 23, 2016
7345
On-site SEO is the common name for a vast variety of tasks. From server-side redirects to tiny tweaks in your title tags, can one tool really handle all those things? Yup - and I got proof. In today's post, I've put together 65+ ways to use WebSite Auditor - from site crawling and auditing to page analysis and optimization - for ultimate on-site SEO success.
Masha Maksimava
Aug 16, 2016
4617