Katherine Stepanova

Katherine Stepanova

As SEO PowerSuite LLC’s CMO, Katherine’s been involved in SEO for 13 years. In blog publications, Katherine shares her knowledge in digital marketing: SEO copywriting, CRO, traffic acquisition, etc.

To Avoid in Your SEO
Link building has never been so challenging and contradicting as it is today. - You need backlinks to make your site rank. - You fear of wrong backlinks that put your site at risk of Google's penalty. To keep your link-building effective yet penalty safe, you need to instantly identify and neutralize any harmful links in your profile.
Katherine Stepanova
Jul 22, 2022
9217
For Your Keyword on Google
For maximum traffic and payoff, it's not enough to simply rank high in Google. You have to rank with the right page (relevant & converting) for each keyword, and take immediate action whenever a wrong page shows up in search instead of the intended one. Today I'm sharing the 8-step process to find, fix, and prevent the issue.
Katherine Stepanova
Jul 22, 2022
10929
How to Adjust Your SEO
A major change in Google's local search happened on Thursday, August 6th — a new way of listing local businesses in search results was rolled out, changing the previous "local 7-pack", where seven local businesses were featured, to a trimmed "local 3-pack" view. And while the SEO industry is shaken up with lots of polar opinions on how the change will influence local visibility and traffic, we've put up a short guide to help you make sense of the update and adjust your SEO strategy.
Katherine Stepanova
Jul 18, 2022
23671
Good or Bad for SEO?
Single-page websites are getting increasingly popular. They look cool, are easy and cheap to create, and seem to work great for so many businesses. But can you get to the top of Google with a one-pager? Well... it depends. In today's guide to SEO for one-page websites, I'm sharing the pros and cons of single-page sites in terms of search engine optimization, along with actionable tips on making a one-pager rank for your keywords.
Katherine Stepanova
Jul 16, 2022
14296
Broken Link Building
Over the years, Google's been making life increasingly difficult for SEOs. Dozens of link building tactics that we've had in our arsenal for years turn ineffective (or even harmful). And now SEOs have to stick to safe and effective techniques to build links in the post-Penguin era. One of them is "broken link building", which can be easily run with SEO PowerSuite!
Katherine Stepanova
Jul 11, 2022
19718
in WebSite Auditor
Everything you need to get ready for Google's Page Performance Update.
Katherine Stepanova
May 19, 2021
0
New in SEO PowerSuite
Use SEO PowerSuite's alerts system to get immediate email updates on your website’s SEO metrics: get the full picture, from new backlinks to audit results.
Katherine Stepanova
May 19, 2020
0
In WebSite Auditor
Happy to announce we've released the fully revamped Content Editor module in WebSite Auditor. From now on, it’s less than simple to write SEO-friendly content (and create SEO tasks for your copywriters)!
Katherine Stepanova
Mar 11, 2020
0
In SEO SpyGlass
Tap into the historical backlink data base to find out how many backlinks your website gained and lost in any period of time.
Katherine Stepanova
Dec 05, 2019
0
Huge SEO PowerSuite sale is coming DECEMBER 10-12 DECEMBER 10-12