Content Optimization

Latest articles

Content optimization is making sure your content is visible and understood by both search engines and people. Learn how to effectively optimize your copy in 7 steps [PDF checklist included].
Ilona Kunihel
Mar 14, 2023
24066
Check the 11 reasons why site traffic may stop growing, see how to fix the issues, and learn how to boost your clicks.
Zlata Verzhbitskaia
Feb 14, 2023
9027
Learn why anchor text is more important than you think and discover the best anchor strategy to follow.
Ilona Kunihel
Jan 31, 2023
9260
How to get more traffic with less content? Learn what content pruning is and how it helps to keep your website in order – and ranking better.
Tatiana Tsyulia
Jan 24, 2023
9264
From creating new pages to optimizing old ones, search intent is at the heart of your SEO effort. Read this guide to master it for your next SEO campaign.
Zlata Verzhbitskaia
Jan 17, 2023
35885
With this article, we'll break the daunting SEO audit down so that it becomes a no-brainer (PDF cheat sheet included).
Ilona Kunihel
Dec 20, 2022
13848
Experiencing writer's block? These 9 content blog templates will help you get over it in no time.
Ilona Kunihel
Nov 22, 2022
10770
What is keyword cannibalization? Does it really affect the website's ranking? Let's take a closer look at the phenomenon and find out when it is an issue and when not. In case it is, we'll need to know how to detect and fix it.
Tatiana Tsyulia
Oct 31, 2022
21629
Topic clustering is what helps you optimize your content strategy and improve website authority. Check out how you can do that in 5 simple steps.
Ilona Kunihel
Aug 23, 2022
11577
Surprisingly enough, many marketers out there don't realize that user-generated content can immensely boost SEO. Find out our 7 hacks that can help you leverage this opportunity created by your own users.
Aleksandra Pautaran
Jul 21, 2022
9190
If you are not updating old content systematically, then you are missing out on one of the most powerful SEO strategies. Here is how to do it right.
Andrei Prakharevich
Jul 21, 2022
17913
How to use TF-IDF tools for semantic SEO
Valerie Niechai
Jul 20, 2022
20319
When you get a featured snippet you completely obliterate your competition in search. Here are the four tips that'll help you get more featured snippets for your website.
Andrei Prakharevich
Jul 19, 2022
34531
This guide focuses on the fundamentals of SEO and online marketing for businesses that are quite new to blogging. You'll discover how you can build the strong foundation for your blog, make it optimized for users and search engines, without spending a fortune on costly tools and services.
Inessa Bokhan
Jul 18, 2022
15042
Search engines are crazy about semantic search which helps them to process natural language and understand query's search intent to provide relevant, personalized results. Read on our guide to learn about 4 efficient ways of semantic search optimization.
Valerie Niechai
Jul 17, 2022
8558
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