Content Optimization

Latest articles

Content optimization is making sure your content is visible and understood by both search engines and people. Learn how to effectively optimize your copy in 7 steps [PDF checklist included].
Ilona Kunihel
Mar 14, 2023
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Check the 11 reasons why site traffic may stop growing, see how to fix the issues, and learn how to boost your clicks.
Zlata Verzhbitskaia
Feb 14, 2023
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Learn why anchor text is more important than you think and discover the best anchor strategy to follow.
Ilona Kunihel
Jan 31, 2023
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How to get more traffic with less content? Learn what content pruning is and how it helps to keep your website in order – and ranking better.
Tatiana Tsyulia
Jan 24, 2023
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From creating new pages to optimizing old ones, search intent is at the heart of your SEO effort. Read this guide to master it for your next SEO campaign.
Zlata Verzhbitskaia
Jan 17, 2023
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With this article, we'll break the daunting SEO audit down so that it becomes a no-brainer (PDF cheat sheet included).
Ilona Kunihel
Dec 20, 2022
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Experiencing writer's block? These 9 content blog templates will help you get over it in no time.
Ilona Kunihel
Nov 22, 2022
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What is keyword cannibalization? Does it really affect the website's ranking? Let's take a closer look at the phenomenon and find out when it is an issue and when not. In case it is, we'll need to know how to detect and fix it.
Tatiana Tsyulia
Oct 31, 2022
23519
Topic clustering is what helps you optimize your content strategy and improve website authority. Check out how you can do that in 5 simple steps.
Ilona Kunihel
Aug 23, 2022
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Surprisingly enough, many marketers out there don't realize that user-generated content can immensely boost SEO. Find out our 7 hacks that can help you leverage this opportunity created by your own users.
Aleksandra Pautaran
Jul 21, 2022
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If you are not updating old content systematically, then you are missing out on one of the most powerful SEO strategies. Here is how to do it right.
Andrei Prakharevich
Jul 21, 2022
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How to use TF-IDF tools for semantic SEO
Valerie Niechai
Jul 20, 2022
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When you get a featured snippet you completely obliterate your competition in search. Here are the four tips that'll help you get more featured snippets for your website.
Andrei Prakharevich
Jul 19, 2022
36931
This guide focuses on the fundamentals of SEO and online marketing for businesses that are quite new to blogging. You'll discover how you can build the strong foundation for your blog, make it optimized for users and search engines, without spending a fortune on costly tools and services.
Inessa Bokhan
Jul 18, 2022
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Single-page websites are getting increasingly popular. They look cool, are easy and cheap to create, and seem to work great for so many businesses. But can you get to the top of Google with a one-pager? Well... it depends. In today's guide to SEO for one-page websites, I'm sharing the pros and cons of single-page sites in terms of search engine optimization, along with actionable tips on making a one-pager rank for your keywords.
Katherine Stepanova
Jul 16, 2022
15281
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