What is SERP Checker?
SERP Checker is a feature of SEO PowerSuite's Rank Tracker that allows you to analyze SERPs for any keyword you need to see keyword difficulty and top competitor pages.
As a part of the SERP Analysis module, this feature can spot SERP-relevant ranking factors, check the correlation between factors and positions, and identify areas for improvement.
How SERP Checker works
Analyze top competitors for any keyword and win the SERP
Estimate keyword potential at a glance
SERP Checker quickly calculates keyword difficulty based on crucial metrics such as page and domain authority, the number of backlinks, and SERP competitors' domain authority.
Keyword difficulty lets you decide if a keyword is worth competing for, or if it is better to focus on another one.
Find correlations between SERP positions and ranking factors
For each keyword, the free SERP Checker finds if there is a correlation between different ranking factors and the pages' actual positions in search.
Sometimes, growing backlinks is more important, while other times, optimizing for user experience might be more effective. This feature removes the guesswork and tells you the best area to focus on.
Analyze your search competition in-depth
As SERP Checker calculates keyword difficulty based on competitors' authority, it deeply analyzes each competitor's backlink profile, traffic, and user experience.
This set of SEO metrics is available for up to 50 top competitors.
Spot the weakest SERP competitor
If you want to get into a highly competitive SERP with a relatively small site, find the weakest SERP player and do your best to outrank this website.
SERP Checker will show the weakest competitor so you can compare their site against yours, see where you fall behind, and refine your SEO strategy to outrank the lowest site of the top 10.
See keyword and traffic stats
You should also look at each competitor's overall presence in search. Track the number of keywords that the domains rank for and the amount of traffic they are likely to attract through their positions in search. This information is also available for each of the top 50 search results.
Check SERP for any location
SERPs differ depending on the location. Considering this, SEO PowerSuite's SERP Checker tool lets you specify a location as precise as a street address. Thus, you get the most detailed analysis of your SERP competitors and can build a relevant local SEO strategy.
Use the free SERP Checker to stay ahead of the competition
Track your SERP position and visibility progress over time
SERP history workspace lets you right-click any record to switch between Domain and Full URL display to see the exact ranking page of your competitor. Pay attention to icons near the URLs, as they indicate the SERP feature your competitor wins.
See historical SERP results for all search engines you track. Add a website to the project competitors from this view. Instantly spot your project competitors in the table with a color marker.
SERP Checker allows you to instantly check historical data on position distribution for you and your competitors to spot SEO strategy changes and see how competition changes as time goes by.
Besides, follow historical organic traffic changes to track seasonality in SERPs and adjust your keyword strategy to create the most relevant SEO content.
When search engines update their ranking algorithms, positions and rich feature arrangements may change for many websites. These changes create fluctuations in search results, based on which the SERP Checker displays a Fluctuation Graph — the proprietary metric to help you understand search engine trends that matter for your business niche.
The graph depicts recent and historical changes in the top 30 search results in each of your target search engines, for any individual keyword separately or for all your keywords together. The spikes on your graph indicate that the real-time SERP changed significantly that day, implying a possible algorithm change.