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6 Steps to a Panda-proof Site Audit

January 26, 2016
The past few weeks brought in some major SEO shakeups! First, the news broke that Panda is now a part of Google's core ranking algorithm and we're in for quicker, more frequent roll-outs of the update. Second, we've seen some major changes in Google's search results; though not directly related to Panda, these turbulences seem to have a lot to do with content quality.
But what's behind the vague concept of "site quality score" and how exactly do you optimize for it? Let's dive deeper into what the Panda quality algo is, how it works, and what you can do to keep your rankings safe and rising.

In-app Content Editing in WebSite Auditor

January 19, 2016
When it comes to on-page SEO, you're often forced to use an overwhelming number of tools, so optimizing a single page can take hours. Here's the big news: the new WebSite Auditor brings SEO analytics, content management, and on-page optimization to one convenient workspace. From now on, the tool will take care of your entire on-page routine and let you create perfectly optimized pages in no time, without having to leave the app.

4 Steps to Effective SEO Reporting

January 12, 2016
SEO reports are the voice of your SEO business — they sell your SEO skills better than any ad or marketing campaign. But what is it exactly that makes a report a sure win? Whether you're just starting out at client reporting, or are an experienced SEO looking to step up your reporting game, check out these 4 steps for an A to Z walkthrough of building stunning reports with SEO PowerSuite — ones that'll wow your current clients and win you new ones, pronto.

SEO in 2016: an Actionable Guide

January 06, 2016
Even though the year of 2015 was relatively calm for SEOs, this doesn't mean you can lean back in your chair and relax - Penguin and Panda are still out there, as well as the new ranking signals (like mobile friendliness and https). To help you catch the wind and brush up your SEO skills, our SEO team has prepared a list of recommendations to follow in 2016. Jump to the guide for actionable how-to's and some predictions on what's coming in SEO this year!

Happy New Year from the Team!

December 28, 2015
This holiday season, we'd love to thank you for making 2015 as amazing as it's been. Thanks for being part of our community, inspiring us, and keeping us going! For SEO PowerSuite, it's been a big year; but without your spot-on feedback and loyal support, it would never have been.
Fancy a flashback? Read on for highlights of 2015, our plans for next year, and some holiday fun!

Google rankings for ANY location are back!

December 23, 2015
Here comes the great news — the problem of checking location-specific rankings is solved! Thanks to a completely new system of sending localized queries to Google, Rank Tracker now lets you check accurate local rankings for any country, city or even street address!

A to Z Automation for Your SEO Reporting

December 08, 2015
Whatever your SEO reporting routine is — putting up a PDF report and emailing it to a client, printing it out to bring to a meeting, or exporting all the figures in CSV — it doesn't have to cost you time. The new SEO PowerSuite lets you bring your entire reporting workflow to a single click - or even automate the process completely!

SEO PowerSuite Learning Hub

December 01, 2015
Learn SEO & SMM at SEO PowerSuite Learning Hub: our extensive collection of marketing guides, software how-tos, and other training materials, put lovingly in one place :)

Social Media Reports are out in BuzzBundle!

November 18, 2015
Here comes one of the most exciting and long-awaited BuzzBundle updates — a powerful reporting module, giving you access to a whole wealth of social media analytics and letting you easily report on your SMM activities to clients or management.

SEO for E-commerce: Time-Saving Guide

November 09, 2015
E-commerce website promotion is a daunting task even for the experienced SEOs. Online stores are complicated and online stores are large. Even the basic SEO tasks such as keyword research may turn into the nightmare!
This guide covers timesaving tips to help you deal with content and tech related issues.

User Behavior as a Ranking Signal

November 02, 2015
Have you ever wondered if user behavior affects your rankings? Google doesn’t necessarily want you to know this, but… It does, and kind of in a big way.

In this post, you'll find evidence that user behavior is a ranking signal (from Google’s quotes to factual proof), a break-down of the 3 user metrics that matter for Google, and an actionable how-to on optimizing user metrics for better rankings.

New - Local Rank Monitoring in Rank Tracker

October 26, 2015
Track your local business' rankings — in any location! Rank Tracker now monitors local pack, maps, and organic search ranking results in any city and country.

7 SEO Trends for 2016 from Industry Experts

October 22, 2015
Lots of changes have affected search in 2015 and now, as 2016 is fast approaching, all eyes are on the newly emerging trends and the updates that Google has in stock for us.
"Evolve or decay" — that's what many call the future of SEO. And if you find it hard to keep track of all the changes you must adjust to and evolve with… No worries! Just back from the two largest and most trusted SEO conferences in the USA — SMX East and Pubcon — we've carefully documented all the most important takeaways!

Cloud project storage in SEO PowerSuite

October 13, 2015
Welcome two web storage solutions for your SEO PowerSuite and BuzzBundle projects: our own online service, SEO PowerSuite Cloud, and the fully integrated Dropbox. Storing projects in the cloud will let you access and work on projects from anywhere, collaborate with your team, and keep your data safe along the way!

5 Smart Uses of Social Media for SEO and Brand Awareness

October 08, 2015
For you as a marketer, social media is a source of client prospects unlike any other. Whatever your product or service, people are out there looking for it, asking questions, and discussing related topics.

But in itself, the non-stop stream of information in front of you is more overwhelming than useful. That's why you need to know how to filter it and how to use it.

This guide includes 5 powerful tips that'll help you easily dig through the endless social media buzz, spot valuable data, and make good use of it to power up your SEO and online marketing. You'll also learn which tools will help you automate and speed up the process.

5 Unexpected SEO Tips from Leading Experts

October 05, 2015
How about some unconventional-but-proven-to-work SEO tips for your website?

We hope you're in! The SEO PowerSuite team is just back from BrightonSEO (one of the most exciting digital marketing conferences in the UK), and we are full of SEO knowledge that we simply can't leave to ourselves!

Google PageSpeed in WebSite Auditor

September 15, 2015
In today's WebSite Auditor update, we're integrating Google PageSpeed Insights and releasing two new groups of page performance factors: page speed (on all devices) and page usability (on mobile). The just-added factors will help you test, analyze, and improve your pages' performance on any device: whenever the app finds a speed- or usability-related problem on your page, you'll immediately get a how-to-fix tip.

Expert Advice: how to get new SEO clients

September 08, 2015
It's this time of the year again… Summer days are a week behind, and most of your potential clients are back from vacations. They're looking for ways to improve their business' online performance, and you need to be right there for them (or else, you lost them to a competitor).

But where do you find the people in need of SEO and how do you pitch your SEO services to them? Today we turned to one of the best in the field for the answer: Aires Loutsaris, a leading SEO consultant from UK (and a loyal SEO PowerSuite user).

Google Penalty Detection feature in Rank Tracker

September 01, 2015
See how different Google algo updates impact your site's search performance:

Organic traffic
Keyword rankings
Overall search engine visibility

3 Steps to Higher Organic CTR

August 25, 2015
You're striving hard to win higher Google rankings, but… Is there a way to get more clicks from your current rankings?

The guide we've prepared today lets you increase your organic CTR (Click-Through Rate) and start getting more clicks from your current Google rankings – in just 3 simple steps.
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