October 07, 2014
Google's personalized search can turn a real SEO's nightmare. Different cases of personalization (by location, browsing history, etc.) turn your ranking data upside down. And you risk making wrong SEO decisions based on misinterpreted SEO data if unable to adjust your rank tracking practices to this personalization.
August 26, 2014
A few weeks ago Google officially announced that HTTPS would now become a ranking signal, meaning that websites using secure encryption may get a certain boost in Google rankings.
For now HTTPS is said to be a "lightweight signal", given less importance than numerous other quality factors, but Google admits it may become stronger over time.
August 11, 2014
Why leave your traffic, users and conversions to competition?
Here's the chance to outrun, outfly, outstrip any website messing up on your way to Google's top!
So, you've got an idea to finally beat your search competitors and get their traffic, users and conversions. Sounds good, but are you going to step into this hard SEO battle blind-folded?
July 30, 2014
A few days ago Google started a major update for local search, and lots of webmasters report huge changes in their rankings.
To give you the freshest data, we’ve put together a short guide, explaining what the so-called “Pigeon” update is, how it affects your rankings and how to adapt your SEO strategy to the changes.
July 08, 2014
Track the right progress metrics and track them the right way to see if your SEO's effective enough! On-page optimization, link building, content marketing, adapting to Google algo changes — there are so many bigger and smaller daily SEO tasks to build up or your success!
June 25, 2014
[You Can] revamp your website using WebSite Auditor's new Site Audit dashboard in less than 3 hours! Use our free online checklist to audit your website for the most critical issues and fix them all before you get lunch.
June 10, 2014
The SEO industry keeps changing with each new Google update. No doubt, these changes affect the very cornerstone of your SEO campaign - keywords. Are you keeping up?
April 22, 2014
Link building has never been so challenging and contradicting as it is today.
- You need backlinks to make your site rank.
- You fear of wrong backlinks that put your site at risk of Google's penalty.
To keep your link-building effective yet penalty safe, you need to instantly identify and neutralize any harmful links in your profile.
March 18, 2014
Over the years, Google's been making life increasingly difficult for SEOs. Dozens of link building tactics that we've had in our arsenal for years turn ineffective (or even harmful). And now SEOs have to search for new, safe and effective techniques to build links after Penguin. One of them is "broken link building", which can be easily run with SEO PowerSuite!
March 04, 2014
To get even more out of SEO PowerSuite's "Not provided" solution, check out our in-house methodology on using this priceless traffic data to measure progress and make winning SEO decisions.
February 11, 2014
Urgent: last week Google started issuing a new type of manual penalty — targeting rich snippets considered fake and spam-like.
The update is aimed to target websites that use rich snippets in a black-hat, spammy manner. But the exact factors triggering the new penalty are not yet known.
January 22, 2014
A quick "cheat sheet" to make sure your SEO stays on the right track (effective and absolutely safe) in the new 2014 Google.
November 12, 2013
The year's most active shopping period is almost here and millions of online shoppers start their holiday rush. That's a huge marketing opportunity, if only… you set clear objectives and plan wise to reach them.
But what are these objectives for your biz? And what's the effective way to reach them? This exclusive marketing insight is sure to help you choose the most effective holiday strategy, asking the right marketing questions and answering them the right way.
October 22, 2013
Exclusive marketing tips and ideas to get your business ready for 2013 Holidays season!
October 08, 2013
Last week Google announced its new Hummingbird algo update, putting lots of SEOs into doubts and concerns – what should this algo change mean to you and your website? To make sure you don't get down into panic and plan your SEO strategy wisely, we've put up this short guide to explain what Hummingbird update is and how to adapt your SEO strategy to benefit from the changes.
June 12, 2013
With the sun getting hotter out there, your target customers start thinking holidays and plan for their vacations. Yet unless summer services are what you're here to offer, this shift to a summer mood may hit your biz with a rapid sales slump.
August 29, 2012
With the recent Google Penguin algo update, as well as the giant batch of unnatural link warnings sent out to webmasters, the panic is all around the SEO world.
Surely, you can't sit still, risking your hard-earned Google ranks and traffic. But there's no need for hasty and ill-considered decisions.